A new book bySivaraj Palanisamy

The Growth Gap Your business grew. The way you run it didn’t.

A practical book for owners of Indian businesses growing from 20 to 150 people. It shows why things start slipping as you grow, and how to fix the right process first.

Paperback · 18 chapters · About a 2.5-hour read · Free delivery across India

The Growth Gap paperback by Sivaraj Palanisamy

Does this sound like your business?

  • Your business grows.But your processes remain almost the same.
  • Your team grows.But your information flow remains manual.
  • Your data grows.But your visibility doesn’t.

At eight people, you knew everything. Now you’re at forty, or eighty, and the same questions come back every day: how many leads came in, which salesperson is performing, why sales dropped. Too often the answer is: “I’ll check and get back to you.”

That gap is where many growing businesses start struggling.

Not a software book. A book about how your business actually runs.

  1. Find where it slips

    See exactly where information gets stuck as your business grows.

  2. Fix before you automate

    Why automating a messy process only makes the mess run faster.

  3. Choose the right first step

    The REPETITION Test tells you which process deserves automation first.

  4. Know where AI fits

    When a simple rule is enough, and when AI genuinely helps.

No code. No tool hype. Written for owners, not engineers.

Written from the work, not from theory.

Drawn from 50+ automation projects. Client names are kept confidential.

  1. A construction company with 70+ projects

    It knew its annual profit, but not which projects made money. Several it thought profitable were losing three to five percent.

  2. A diagnostic lab with 10 branches

    It asked for one report. The real problem was inventory, and the fix flagged items nearing expiry.

  3. An online food-ordering business

    Voice AI replaced its telecallers. It worked, cost more than the people it replaced, and was switched off.

Knowing when not to automate matters as much as knowing how.

“A good employee inside a bad process can look like a bad employee.”

From The Growth Gap
Buy the paperback· ₹499 ₹399
Portrait of Sivaraj Palanisamy, author of The Growth Gap and founder of DigyGo

Sivaraj Palanisamy

Founder, DigyGo

Sivaraj is the founder of DigyGo, an AI automation company in Coimbatore. He spent 14 years building web applications before moving into farming, where a stubborn irrigation problem led him to automation. Since then he has worked on more than 50 automation projects across manufacturing, garments, construction, real estate, jewellery, diagnostics, e-commerce, solar and education.

  • 50+Automation projects
  • 9Industries
  • 3Eagle Awards

Awards and recognition

  • Sivaraj Palanisamy and team receiving the AI-THON 25 winner award in Coimbatore

    Winner of AITHON 25, Coimbatore

  • Sivaraj Palanisamy and team receiving the GEN AI Architect Buildathon winners certificate

    Winners of the GEN AI Architect Buildathon

  • Sivaraj Palanisamy receiving the Revenue Rockstar Award at the Entrepreneur Operating System, Class of 2026

    Revenue Rockstar Award

  • Sivaraj Palanisamy receiving the Eagle Award from Social Eagle at TN Digital Summit 2025

    Eagle Award

Featured speaker

  • Sivaraj Palanisamy speaking on the Eagle Attitude panel at TN Digital Summit 2025

    TN Digital Summit 2025

  • Sivaraj Palanisamy on stage as a speaker at DigitAll Sangamam 2025, Business Beyond AI

    DigitAll Sangamam 2025

Questions

Do I need a technical background?

No. There is no code in this book and no tool you need to know.

Is this a book about AI?

Partly. It shows where AI genuinely helps, and where a simple rule or a better process does the job better and cheaper.

My business has 15 people, or 200. Is it still useful?

Yes, if you’re feeling the strain of growth. It speaks most directly to businesses of 20 to 150 people.

Can I return the book?

All sales are final. If your copy arrives damaged or misprinted, message me within 7 days and I’ll replace it.

The Growth Gap paperback by Sivaraj Palanisamy

Your business can grow faster than your systems. It doesn’t have to stay that way.

Buy the paperback· ₹499 ₹399

Free delivery across India · Ships in 5 to 7 working days · Damaged copies replaced

Buying 10 or more for your team? Message me on WhatsApp for a bulk price.

Title
The Growth Gap: Systems and automation for Indian businesses scaling from 20 to 150 people
Author
Sivaraj Palanisamy
Format
Paperback, first edition
ISBN
978-93-345-1555-8
Price
₹499 ₹399